(503) 567-2314 info@opiniator.com

Social Media
Connection

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What is Social Media Connection?

Opiniator monitors customer feedback in real-time. This means it knows immediately if a customer is happy or unhappy. Specifically, only the happy customers can be given a different ‘Thank You’ message and a request for online testimonial. The specific social media sites of the business are highlighted.

Why is it Important?

Segmented messaging in real-time can nudge a happy customer to deliver a testimonial, in addition to feedback. This means extra value is created at the time the customer is most content with the business – so most likely to deliver a great public review.

Social connection for customer testimonials using Opiniator
Low vs. high customer feedback

WHERE SOCIAL MEDIA CONNECTION FITS IN THE FEEDBACK PROCESS

ASK – ANSWER – ACT – AUDIT

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ASK: On Location Signs

Signs request customers to give feedback and notify staff using their cell phone

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ANSWER: Feedback Given

Customer gives feedback via their own cell phone (SMS, QR, Web, Phone)

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ACT: Staff Alerted

Staff receive an alert – so can fix the issue and immediately connect with the customer

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AUDIT: 360 Degree

Issues tracked by location and staff until close-out via online dashboard

SOCIAL MEDIA CONNECTION
PRODUCT FEATURES

  • Segmented messaging based on real-time customer feedback – any message – to nudge customers for additional activity
  • Conversely, unhappy customers (determined by scores) are not presented with the social media links
  • Any social media site(s) can be included
  • Other activities include – go to landing page, watch a video, recruit for shopper research
  • Final ‘Thank you’ message can include a download sheet so that Happy customers can get product sheets, maps, menus or sign up for a loyalty program.
  • Also check out Yelp / Tripadvisor Guide

 

Request for testimonial on Yelp

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