(503) 567-2314 info@opiniator.com

Rest Area Feedback

Visitor Feedback for Rest Areas & Welcome Centers

On location, rest area visitor feedback and staff inspection.

Issues tracked until completion.

Lowers maintenance costs and HSSE risk. Increases staff accountability and visitor satisfaction.

Florida Rest Areas – A GovTech Case Study

DOT’s Using Opiniator

We have been using Opiniator for over five years across forty high traffic rest areas as a replacement to paper-based comment cards. The system now includes a photo upload.

As we use contractors to manage the properties, we have now incorporated Opiniator into our performance contract with them.

Overall we have been very pleased with the service, staff and the results of the system.

Crystal Underwood

Safety Rest Area Program Manager, Virginia Department of Transportation

Requesting Feedback via Signage

On location indoor or outdoor signage.  Visitor selects QR code, Web, Phone call or SMS.

No app needed. It works immediately on any cell phone or tablet.

Asking the visitors to a rest area or welcome center for their thoughts on their experience has traditionally been an awkward and inefficient process for the operators of such premises. This is where Opiniator can make a major difference, allowing for rest area feedback to be quickly and easily gathered so that the service provided to visitors by such key spaces can be greatly improved.

Replacing paper-based comment cards with the intuitive and sophisticated Opiniator platform allows those running welcome centers and rest areas to address complaints, fix issues and bolster visitor satisfaction – in seconds, even when the visitor is still on location.

It is a truly proven, 21st-century solution, with feedback able to be provided via the visitor’s own mobile phone, and collected in an online dashboard for easy review and swift, well-targeted action.

Our goal was to allow easy visitor feedback and reduce the time and cost of our previous paper and phone-based system across our 35 rest areas. 

I would highly recommend Opiniator. Their staff have been exceptionally clear in their explanations. We also appreciate all the data is shown in an online dashboard.

The most outstanding part has been the constant innovation in the tool.

Heather Swanson

Rest Area Program Manager, Oregon Travel Information Council (for OR DOT)

1-Click Staff Alerts – within 15 seconds

Low score, photo upload or a keyword can trigger an immediate email or text alert to the right staff .

This means….

  • The right staff get right info in seconds 
  • So can fix the issue
  • Connect with the visitor
  • Close the feedback loop with 1-click
  • For improved operating standards
  • Happier visitors
  • …And cleaner, safer rest areas.

Rest Area Visitor Feedback – Return on Investment

The ROI is an aggregate of:

  • Increase in visitor satisfaction and retention
  • Improvement in operational standards
  • Reduction of existing feedback costs
  • Elimination of feedback analysis
  • Improvement in maintenance cost
  • Decrease in HSE exposure
  • Reduction in online complaints
  • Check out the recent FDOT and GDOT Case Study 

Take back control of Rest Area Feedback

Feedback Resources to Deliver a Return

Get ahead of customer feedback and understand how to improve operations, lower HSE risk and deliver greater customer loyalty.