by Matt Selbie | May 27, 2018 | Blog, Customer Feedback
Customer Experience is Everything and the Only Measure of Business Health A recent study by PWC, argues that customer experience is everything and the only viable business goal. Check the arresting headline: Customer experience is everything – so get it right...
by Matt Selbie | Mar 21, 2018 | Blog
Customer Dissatisfaction – How Do We Know? Business owners and uncertain managers have a dangerous false confidence. Specifically, they are guilty of thinking they KNOW customer satisfaction levels without supporting evidence. Researchers in a new study at the...
by Matt Selbie | Mar 6, 2018 | Blog, Social Media
Hotel Guest Feedback – Critical but Mismanaged In this case, the guilty party seems to be the hotel Industry. Even though there is a buffet of online hotel customer feedback via TripAdvisor and Yelp – it seems that managers do not care. Maybe it is like an...
